Ramble On Ron

Diamonds, Music and other Facets of Life

Lost in Transactions

Posted on | July 12, 2011 | 2 Comments

We’ve been busy here at Samuelson’s with a lot of different projects. We just hired a new Director of Marketing and there have been customers in Baltimore, Washington DC and from all over the country selling their diamonds, silver and jewelry to us. So every day I’m involved in a lot of transactions – whether it’s me buying from customers or trading with other dealers.

I feel like this has inhibited me a little bit with my creativity. You know, the videos, facebook stuff, and the other ideas that make us who we are. So I’ve been Lost in Transactions. Is it a good thing? Isn’t the whole point of creative marketing efforts to get new customers and create business? Well, it is and we are doing it, so I’m not complaining. But I do need to make time to be more creative.

On that note, keep an eye out for a few more videos – the next one will have to do with our Living Social Deal – it’s a doozy! We are also planning something for our Diamonds Facebook Fan Page when we reach 1 million fans. We’re at 916,000 right now, so it’s coming soon – we may even giveaway a big diamond!